Prada is an Italian luxury fashion house founded in 1913 by Mario Prada.
The company started out selling handbags - however the real success came during the 1970's when Miuccia Prada took over the company. Miuccia introduced a new style by using waterproof nylon fabrics. The originality of Prada made them one of the most influential fashion houses during the 1990's. The company mantained relevance and kept growing at a steady pace. Today - Prada is amongst the biggest, most important influential names amongst high end fashion houses. The company is valued at 5.8 billion dollars and is considered one of the biggest fashion brands in the world.